Flipakrt is the largest e-commerce platform among smartphone vendors, followed by Amazon and Mi.com, According To Counterpoint. Flipkart is the most dominant e-commerce platform for smartphone sales in India, research firm Counterpoint said in its report for Q1 2018, which also showed that e-commerce channels recorded a 38 per cent share in smartphone sales during the period. While India’s online smartphone segment in India showed a 4 per cent year-on-year (YoY) rise, its YoY remained unchanged for Q1 2018. Among major e-commerce players, Flipkart recorded a market share of 54 per cent in India during Q1 2018. Amazon registered a 30 per cent share, while Xiaomi’s Mi.com was placed third, with a market share of 14 per cent. Across online platforms, Xiaomi’s phones occupied a 57 per cent share of the smartphone market, followed by Samsung at 14 per cent, and Huawei’s sub-brand Honor, that registered an 8 per cent market share. Exclusive smartphones from Xiaomi and ...
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